Posts in Social


How and Why Brands use Social Media on Mobile

Discover how social media are becoming one of the most important factors in brand promotion, customer loyalty and CMR strategies [infographic]

There’s no question that technology has greatly evolved over the past years. Media outlets have continuously been invented and re-invented, giving everyone around the globe better news sources, entertainment, and ways to communicate across borders and time zones. Whether it is the transition from books to e-books, radio to music streaming apps, or board games to videogames apps like Angry Birds, one thing extremely clear: the world has gone mobile. However, the transition into the mobile age affects more than just the media consumer. Corporate branding, for example, has been one of the areas of business that has undergone most change. In the past, brands would record, broadcast or publish commercials about their products and services on newspapers, radio or television. Today, brand names still use catchy and provocative content in audio and visual form. Except that top companies now push their brand identity on YouTube, Facebook, Twitter, and other major social media channels.   Read More


Social recruitment: Neomobile’s Career page on LinkedIn

As the online networking world is expanding the recruitment strategies are turning to the social media for human capital improvement and talent acquisition

Neomobile is one of the biggest and most successful Italian pure mobile companies, with 13 offices worldwide. The dynamic nature of our industry and our global presence requires constant research and investment into new talents. We directly cultivate the relationship with them offering new job experiences in our business areas and providing frequently updated information about our industry, as well as engaging content. That’s why this year we decided to count on LinkedIn as an interactive and international platform – and our reach expands every day!

Now, our LinkedIn career page has a new suite of features, such as a blogging tool, 9 job slots (three ‘job slot college’ for students and new graduated, and six job slots for all the seniorities), a Gold Career Page with international custom content, both in Italian and in English, and a news feed.

Visit our Blog dedicated to work and life in Neomobile and discover more details on our recruitment strategy in an interview with our HR Sr Manager Enrica Lipari and HR Partnership Jr Specialist Sara Riggi.


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Talent Scouting: Neomobile’s Social Recruitment

As one of the pioneering mobile companies in Italy, Neomobile was an early adopter of significant changes that the digital economy dynamics brought to the corporate strategies: investing in talents is as important as business development, marketing or finance. That’s why we are dedicated to nurturing and developing talents that are not only the “best in class” but also those who are highly motivated, brave, passionate, and connected.

As a part of this strategy we are reaching out to our social media channels and launching a Work With Us section on Neomobile’s Facebook page, aiming to our primary target: young talents with passion for all things mobile & digital. Through social engagement and more personal connection with applicants we will offer a more informative and less formal way applying for the desired position. The visitors will be able to Like and Share the job offer directly from the page to their friends who might be suitable for the position. By creating the Job alert the candidates can stay informed on the future job offers.

Apply for the opened positions in Neomobile now!

Visit our Facebook page and discover more:



If still prefer a good ol’ application through website you can always visit

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The Perfect Recipe for a YouTube channel

As the visual content becomes the main trend all over the social web, we’ve embrace the video as the main driver of our 2014 social media strategy. That’s why our YouTube channel will be the canvas for many creative projects we’ve planned.

The first one we’re presenting today, with the refreshed look & feel of our channel, is The Perfect Recipe - a metaphor for our dedication and willingness to render the world of mobile and digital technology a bit more viewer friendly. And yes, it is also a video recipe for tasty tiramisù, coffee-flavoured Italian dessert.

We bet you’re curious to find out what ingredients we used and what quantities, so you’ll have a simple thing: subscribe to our channel and stay tuned for more exciting content to come.

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The Editors Choice: Top 3 Tech Blogs

If you are addicted to digital culture you probably have your favorite news sources, tech wise. But in case you stumbled on our Blog and you’re feeling curious, check out our recommendations and start exploring the exciting world of technology.


Mashable is a blog, founded in 2005, that today is one of the leading sources for news, information and resources. Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world. The blog has 20 million unique visitors and 6 million social media followers, making it one of the most engaged online news communities.

Check out!

Daily updates in various categories, such as Social Media, Tech, Business, Lifestyle and Entertainment.

Social highlight

Mashable has over 20 social media  channels with constant updates. Check out the complete list and we’re sure you’ll find the channel that suits you the most.

We recommend

Mashable has a very interesting Pinterest channel, with almost 1.5 million followers and 42 Boards, from “Tech & Gadgets” to “Nerdy Desserts”. Be sure to check it out!


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