— Neomobile Blog

css4Even though CSS3 specs are still in development process, there are already some drafts proposed by W3C regarding CSS4.

Here is an overview of what the future is bringing to us.

Until now, it was impossible to select the parent selector of a given element. CSS4 should provide the possibility to target the parent of any given element without having to rely on pure JavaScript or external libraries like J-Query.

 

From a designer perspective, one issue that has to be faced is the difference between touch input devices and standard user input devices. One of the differences is the fact that touch devices cannot react to a hover state.  For instance when we have a menu that expands on the hover state of the mouse pointer, we won’t be able to have the same interaction on smartphones. The new specification aims at allowing to query for an ‘hover’ capability instead of querying for specific devices and this avoid an endless list of media queries to target all of the devices. This feature would allow tackling design differences in a more structured and easier way.

Read More

casualconnect-stack

via Onebip Blog

Onebip will be sponsoring and attending this year’s Casual Connect Asia held in Singapore from 21 to 23 May 2013.  Casual Connect is the premier event for the casual games industry.  If you’re in Singapore too and would like to discuss how we can work together to help you take advantage of Onebip’s expertise in monetizing businesses such as yours with mobile payments then, let’s meet at our exhibition table (S#7) at the event.

To organise a meeting in advance, please contact us on partner.relations@onebip.com 

When: 21 – 23 May 2013

Where: Shangri-La Hotel, 22 Orange Grove Road, Singapore 258350

Onebip location: S#7 (Silver Sponsor area on the 3rd floor of Shangri-La Hotel)

Read More

preview_app_universeNew music positioning in the cloud opens new challenges and possibilities for Neomobile.

2012 was the year of the music industry revival. This revival is mainly owed to the gradual but constant growth of digital music: in 2008, this industry was worth $ 4.3 billion, today it’s worth $ 5.6 billion*.

What drives the market for digital music?

Three elements are fundamental in this new chapter for the music industry:

1. The (legal) download, individual songs or entire albums (iTunes and others) which now accounts for 70% of this market.

2. The advertising, which represents 15-20% of the digital market that found new formats and means of expression in the music.

3. The subscription fee that users pay for portals and apps that offer music in streaming.

The latter, very recent model is based on the subscription fee allowing unlimited access to the songs without ads, and many other services. The world of streaming, the most interesting and fast-growing part of the market, is tackled by new players such as Spotify and Deezer, capturing the attention of Google and especially Apple. Music is definitely in the air, technically speaking. No matter how much the local music or mp3 download still sound comforting, the future of music is created day by day, app after app, with the new ways we access our favourite tunes, through streaming and cloud.

Read More

città-della-scienzaCuriosity is an inquiry outside ourselves, a starting point in the research of the truth, through observation and experiment. As the main driver for the innovation, it enables our mind to recognize ideas and then transform them into great projects. Each new idea opens up a whole world of possibilities, brings to light those that were hidden and inspires change for the better.  That’s why one of the main goals of our society is to breed the curiosity and invest in the young minds that will be able to improve the world we live in. We need to build more “playgrounds” that will wake up the urge of the new generations to achieve a complete knowledge.

Città della Scienza (City of Science) in Naples is one of those places: a giant complex dedicated to exploration of science, natural phenomena, and it hosts a wide number of exhibits and cultural events. Well it did, until the 4th March, when the structure disappeared in flames. But it still remains, as a symbol of growth and innovation, a renovation imperative for the entire local and global community.

Read More

preview-colori-neomobile-blogColour is one of the most powerful form of non-verbal communication. It conveys meanings and messages, and takes significant place in the process of corporate branding. When Neomobile refreshed its corporate identity some months ago the idea that guided us was to create the palette that can encompass the richness of our corporate culture, and the diversity of our business offer.

Our new colourful palette inspired the our brand new corporate web site (available also in Italian), minimalistic in design, with quality content, the harmony of words and images that introduces the curious eye into the dynamic and wonderful world of mobile. The visitor can navigate from web and mobile, and learn more about our company, our business offer, latest news from global mobile industry, or browse our creative portfolio, with corporate videos and infographics.

Read More

isotipo_onebip - 212x210Via Onebip Blog

Onebip’s One-Click mobile payment solution has been recognised by the judges of the A’ Design Award and Competition for designing the best end user experience. The Onebip team proudly picked up the A’Meta, Strategic and Service Design Award in Como, Italy last weekend.

The A’ Design Award and Competition aims to highlight the best designs, concepts and design-oriented products and services in the world.

Read More

preview_google_labThe frenetic technological evolution of our society, in the last 10 years, makes Sci-Fi movies almost redundant. There are places where the future is being imagined and created: one of these places surely is Google X Lab, hidden from the public eye, in an undisclosed location, where Moonshot thinking[1] is mandatory, and where “robots run free”[2].

Read More

preview_app_universeApps are the hottest topic these days, their unstoppable growth  and usage trends, and even how they will eventually replace mobile browsing, monopolizing the user experience in the digital world.

But it is really convenient to develop an application today?  To enter this market with a start-up or a spin-off with your current activities?

The real answer is: it depends…

Provokingly speaking, here is a list of 5 reasons why you should not enter the world of apps:

Read More

preview_npaDigital advertising has come a long way, from one-way communication to multimedia interactivity. A quick glance to its history can help us understand how it evolved: in 1995 Yahoo launched the first keyword ad “Golf”, in 1997 Finnish news provider offered free news headlines via SMS[1], and in 2000 Google launched AdWords, a pay-per-click service (that now accounts for 95% of Google’s revenues). Then followed the boom of web pop-ups and the social media revolution: YouTube introduced in-video Ads, Twitter enhanced viral marketing within its real-time community and finally Facebook introduced a concept of behaviour-based advertising[2]. The conclusion is unanimous: the best thing that happened to digital advertising is mobile.

Read More

Mobile payment insight by Massimiliano Silenzi, Head of Onebip via Onebip Blog

onebip-gaming-and-datingI often get asked this question by journalists and potential customers and thought I’d share my answer with everyone to set the story straight.  The answer is YES and there are lots of other sectors that can benefit from carrier billing.

It’s without a doubt that the online gaming and dating sectors have been at the forefront of utilising the benefits of carrier billing to monetise their sites.  I think there are several reasons why they have been such early adopters:

Read More